Design it! Unleashing creativity in your teams

Photo by Rob Schreckhise on Unsplash — A gorilla thinking

Empathise: think about how people will use what you’re creating, think about what clients need to achieve through it. Observe them, understand their needs. Looking at things from different perspectives and reviewing the wider data discovered from this, unblocks mindsets and identifies criteria that could have been otherwise missed.

Connecting the Dots

So, how do you convince employees that they are potential designers?

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